Beginner Guides

Lipstick Lowdown: Choosing the Right Shade for You

Let’s talk lipsticks: the one makeup product that can instantly transform your vibe, make your teeth look whiter, brighten your face, or (if you choose poorly) leave you wondering why you look like you played in your mom’s makeup bag at age five. I know picking a lipstick shade can feel overwhelming—like, how many reds does one beauty aisle actually need? But don’t stress, bestie. I’ve got you covered, and by the end of this, you’ll know exactly what shade is calling your name.

First things first: You’ve gotta know your undertone. Trust me, this will make your life so much easier. Are you warm, cool, or neutral? If you’ve been hearing about undertones but are like, “Girl, what even is that?”, let me simplify it for you. Look at the veins on your wrist. If they look blue, you’re cool-toned. If they’re green, you’re warm-toned. Can’t tell? Congrats, you’re neutral and basically a unicorn because most shades will actually work for you.

Matching your undertone can take your lipstick game from cute to absolutely fire.

Let’s break it down by undertone, shall we?

Cool Undertones

If you’ve got cool undertones, shades with blue or purple hues will be your jam. Think classic blue-reds like MAC’s Ruby Woo (iconic for a reason, babe) or rosy pinks. Mauves and berry shades love cool-toned skin too. Avoid anything too orangey; it might clash with your skin’s natural coolness.

Warm Undertones

Warm girls, your skin basically glows like sunshine, and you need a lipstick that matches that light. Go for shades with yellow, orange, or coral undertones. Peachy pinks, orangey reds, and terracotta nudes will make your skin look radiant. Stay away from super cool purples because they can feel a little off against a warm base.

Neutral Undertones

Honestly, I’m jealous of you because you can wear almost anything. Want a bright coral? Go for it. Dying to rock that vampy purple? It’s your world; we’re just living in it. The only rule here is this: make sure you’re digging it. Confidence completes any shade.


OK, so now you know your undertone. The second big Q is: What vibe are you going for? Lipstick isn’t just about matching your skin tone; it’s about matching your energy. Heading to brunch with the squad? Keep it soft and flirty with a pinky nude. Hitting up a concert with your crush? Go bold with a wine-stained plum. Channeling your inner boss babe? Nothing beats a power red.

Your lipstick is like your day’s mood ring. Choose wisely, or just go chaotic and pick the boldest color in your stash. Both are valid.

Day-to-Night Lipstick Ideas

To keep things extra helpful, here’s a quick guide to some vibes you can channel through lipstick:

Event Shade Recommendation
Casual brunch Soft pinks, coral nudes
Work meeting Muted mauves, your-lips-but-better nudes
Girls’ night Fire-engine reds, bold pinks
Date night Deep plums, wine reds
Festival or party Neon brights, glittery glosses

And because I know what you’re thinking: Yes, there’s such a thing as too many lipstick choices. Do you really need 17 different nude lipsticks? Maybe. But before you go spending your whole paycheck, let’s talk formulas. Choosing the right shade is one thing, but you don’t want to pick a color you love only to realize the formula makes your lips drier than the Sahara.

Know Your Formulas, Boo

  • Matte: The clean, chic boss of lipstick formulas. These are great for bold colors, long wear, and no-smudge vibes. But they can be drying, so get yourself a good balm as a base.
  • Satin: Think of these as the Goldilocks of lipsticks: not too shiny, not too flat—just right! They’re comfy and flattering for most occasions.
  • Glossy: If you’re living for that ’90s gloss resurgence, then glossy lips are where it’s at. These make your pout look plump AF but will need touch-ups throughout the day.
  • Lip Stains: Low-maintenance queens, rejoice. These give you a natural, lived-in flush that lasts. Perfect if you want to forget your lipstick even exists.
  • Liquid Lipsticks: A matte lipstick’s more intense cousin. Crazy long-lasting, but they can feel a bit crackly if you apply too much.

Still not sure where to start?

Let me hit you with a basic cheat sheet to get going:

  • Fair Skin: Soft pinks, peachy nudes, classic reds. Keep it fresh and light.
  • Medium Skin: Coral hues, rose shades, and orangey-reds. Your skin can handle a little pop!
  • Deep Skin: Bold berries, vampy purples, and deep reds. You glow best when it’s rich and vibrant.

Lipstick Ground Rules (Yes, There Are Rules)

  1. Exfoliate Your Lips: Dry, flaky lips are not the move, babe. Use a sugar scrub or even a toothbrush to gently buff your lips before applying.
  2. Line It Up: A lip liner can save your life. It keeps color from bleeding and makes your lips look fuller. Overlining is cool, just don’t go full clown.
  3. Touch-Ups Are Key: Even the longest-lasting lipstick will need a little love after a meal. Pack your lippie or top it with gloss for less precision-pressure.

If you’re still feeling a little ~meh~ about finding the right shade, here’s the ultimate pro tip: Try it on. I mean, duh, right? But seriously, swatching on your wrist isn’t the move. Instead, try it on your lips and step into natural light because store lighting is a certified liar. Most beauty stores these days have testers, so take advantage of them (just be clean about it, nobody wants germs).

Oh, and if you’re someone who doesn’t love trying things in-store, online shopping can still work! Check out brands that offer virtual try-ons through apps or websites, so you can see how that hot pink will look without getting weird stares in public.


Finally, just know that makeup is supposed to be fun. Wear whatever shade makes you happy. Period. Let’s throw rules out the window if we’re really feeling a wild neon yellow day, okay? Confidence is your best accessory, and lipstick is just the cherry on top.

So, next time you’re standing in the makeup aisle trying to decide between “Hot Lady Red” and “Sunset Coral,” you’ll know exactly which one’s right for you (or, let’s be honest, you’ll grab both because #choices). Catch you in the next post, beauty queens—stay flawless! 💄

Su Adams

My obsession with makeup started when I was 4; back when I used to give my Barbies full makeovers! Now, I’m all about helping others feel confident through beauty. From skincare tips to bold looks, I’m here to share fun, relatable advice that makes beauty feel easy and exciting.

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